in a recent exchange of missives between some real estate practitioners on facebook, i couldn’t help but wonder, do these people know these exchanges are visible? are they cognizant of the fact that everyone in their networks can see their posts? do they not know how a wall post works?
oh yeah?
it all started with a comment from one well intentioned realtor to an agent that had been posting listings on facebook without using the state required information for real estate advertising (brokerage name, etc.). the well intentioned realtor pointed out, nicely, that the posting agent should consider adding that information so as not to run afoul of the authorities. the response back from the posting agent was less than polite, spurring other agents to jump in and respond in agreement with said well intentioned realtor. after some discussion (public, no less, on each party’s wall), the final response from the posting agent to one of the commenters amounted to a very public insult, likely a violation of a standard of practice from the realtor’s code of ethics.
if you can’t say something nice about someone…
my mother always told me, “if you can’t say something nice about someone, at least wait until they leave the room.” well, social networking sites like facebook are big rooms, and even though we may think we’re talking directly to someone there, we need to remember that other ears may be listening. conversations or posts placed on walls and through status updates are very public, and can be used against us if we’re not careful about what we say. to air a personal beef in such a public forum not only tarnishes the image of the person hurling epithets, but brings the rest of us down to that level, lumping us all into the back-biting, opportunist, i’d-step-over-your-body-to-close-a-sale image that many in the public have for our profession.
leave me outta this
i’d just as soon not be categorized into that group, thank you very much, so for those of you engaged in this type of “smackdown engagement,” please stop showing your lunacy and childish behaviour in public. take your disagreements and petty arguments offline. pick up the phone and yell at someone in private if you must, just don’t malign the rest of us with your antics. we’ve already got enough of an uphill battle to convince the consumer we’re not crazy.
and sometimes that’s not an easy task.















28/07/2009 at 3:46 am Permalink
And it gets stranger! The agent did in fact pick up the phone and call the well meaning agent and yelled at and further berated the other person. But the best part was when the broker was contacted, he seemed very removed and not a bit concerned! So there you have it! When I recently did the program “When Article 12 and Web 2.0″ collide for the Houston Association of REALTORS(R) broker’s meeting there were many great comments….mostly regarding they had to get back to their offices and start checking social media pages of their agents.
I have also seen posts where the ‘non-agent’ friends of a person are begging not to be spammed with real estate advertising….free or not…not everyone is into the constant promotion.
Last week a well known educator even posted “if you want to do business….go to LinkedIn or Twitter….but take your business off my ‘social site’ or I’ll have to remove you!
This war should get more interesting as the summer heat accelerates! Bring out the fans because the ‘dung’ is about to hit the oscillator.